What is SaaS Backup and Why Do You Need It?

SimpleBackups founder

Laurent Lemaire

Co-founder, SimpleBackups

October 18, 2023

SaaS backup means duplicating and storing the data generated in a SaaS product in a secondary location, guaranteeing you will never lose it – even if you experience a cyberattack, data breach, or a simple human error.

Why is SaaS Backup Important?

What if your crucial data does not exist tomorrow? Can your business continue operating without it?

When you have a SaaS backup solution, you will know that your business will not stop operating smoothly, no matter how severe the challenge is.

So, you may think, “I have a traditional backup system. Why do I need a SaaS backup software?” They are entirely different, and the differences are significant.

  • While traditional backup focuses on on-premises data within your physical infrastructure, SaaS backup solutions protect all data generated in SaaS applications.
  • You will be responsible for maintaining and managing the backup process when you prefer traditional backup. However, the responsibility is mainly the provider’s when you choose SaaS backup.
  • Which files or databases will be protected? You should choose if you have a traditional backup. On the other hand, you will have everything, all SaaS data insured, with dedicated SaaS backup software.

How the SaaS Backup Process Works


You choose when you need a backup. Is it daily, weekly, or hourly? Say the word and schedule your data to be duplicated and stored in that frequency. 

For example, you can prefer real-time or hourly backups for:

  • Your databases such as MySQL or MongoDB
  • Critical email and communication services like Google Workspace
  • Project management and collaboration tools like Trello and Slack
  • Customer Relationship Management (CRM) data like Salesforce
  • Financial transaction tools such as QuickBooks

On the other hand, you may need less frequent backups such as weekly or monthly for:

  • File storage or document management systems such as Dropbox
  • Data you need for historical or compliance purposes 
  • Content management systems such as WordPress


SaaS backup software will store your backed-up data in a secure data center or cloud infrastructure that your SaaS backup provider operates. It ensures data is safe even if you or the provider experiences attacks or technical problems.

The Need for Data Protection in the SaaS Environment

You may think SaaS solutions keep all data safe with no user liability. However, using a SaaS product does not entirely absolve you from the responsibility to secure your data.

The SaaS backup process protects your data against infrastructure-related issues like server failures. Yet, it does not cover all security methods. So, you still need to take additional precautions with your SaaS provider.

For example, your SaaS backup solution can ensure your email correspondence in a cloud-based management system such as Gmail is safe from data center disasters. 

Yet, someone unauthorized can still access your account due to a weak password. In this case, SaaS backup software can not protect your data against data breaches.  

This brings us to The Shared Responsibility Model. You should define the responsibilities of everyone involved in maintaining infrastructure, workloads, settings, and more.

The model requires your provider to monitor external security threats and ensure the stability and availability of the services by responding to the threats. At the same time, you should protect the data stored in the SaaS product.

User data protection involves taking measures to prevent user errors that are common causes of data loss in SaaS platforms, such as:

  • Accidental deletion or modification of data
  • Cyberattacks through phishing or ransomware
  • Inadequate authentication implementation
  • Leakage of sensitive information

These measures involve:

  • Regular employee training on how to use SaaS platforms securely 
  • Educating employees to avoid phishing attacks
  • Ensuring compliance with the related data retention policies
  • Enhancing strong password policies and monitoring user activity
  • Regularly updating software and applications

Key Features to Look for in a SaaS Backup Solution

For smooth business operations, ensure your SaaS backup contains all the features like: 

  • Automation: Your should address your SaaS backup software periodically, which should not take longer than needed. Automatic backup solutions for SaaS are essential to simply set it to the required frequency.
  • Encryption: In transit and at rest, end-to-end encryption must keep your data secure and confidential while you send it to your SaaS provider. This also is significant for blocking unauthorized access to the data.
  • Easy Restoration: Even if you and your SaaS backup solution take all necessary measures, simple human errors may always happen. These unforeseen errors require easy and fast data restoration to save your operation from losing much hard work.

Compliance and Regulatory Considerations

You must align your SaaS backup software with the specific data requirements depending on your industry or region, such as:

  • Data retention policies: The SaaS backup solution must align with your data retention policy and manage the process in compliance with its requirements. \
    For example, if your business operates in Europe, the data will be responsible for meeting GDPR requirements. It means you can hold certain data for a specific time, such as a maximum of five years for customers' personal data.
  • Audit Capabilities: Your SaaS backup software will experience regular audits in terms of:

    • the frequency of your backup
    • recovery point objectives (RPOs)
    • how you select the data prioritized to be backed up
    • the backup's consistency, accuracy, and security, and more.

So, your backup solution for SaaS must successfully support and complete the process with its reporting capabilities. 

Why Investing in SaaS Backup is Crucial for Businesses

The data your business needs to continue operating is your treasure. Would you leave tons of gold and silver open to malicious attacks? 

You need backup solutions for SaaS to minimize the risks and ensure to

  • Prevent Unexpected Data Losses: SaaS products can not guarantee definite data security. Accidental deletion or alteration of critical data, system errors, or overwriting data may always occur.\
    You can restore your lost or corrupted data with backup solutions for SaaS. Maintain your daily business activities without tiresome and everlasting data reconstruction. 
  • Keep Business Continuity: Unforeseen and impreventable situations often result in stopping operations for many businesses. They lead to financial loss and customer dissatisfaction. \
    SaaS backup solution helps businesses ensure continuity. It supports operational resilience. Also, it minimizes the data loss effects on operations with fast and easy data restoration.
  • Reduce the Risk and Cost: Without a SaaS backup solution, there will be expensive costs for restoring data and compensating for your deficiency caused by interrupted operations. \
    Investing in SaaS backup software is better than paying the exhausting costs for persistent damages.
  • Enhance Customer Trust: In today’s digital world, you can build customer trust with data security and integrity. This way, you guarantee operations are smooth and effective. \
    Losing, corrupting, or leaking customer data can tarnish your business’ image. It often results in loss of trust/prestige and financial repercussions.

Steps to Implementing a Robust SaaS Backup Strategy

We have underlined the significance of a SaaS backup solution to secure your data. It is time to list the crucial steps to implement a robust SaaS backup strategy. 

  1. Evaluate Data Criticality

The first step is a meticulous evaluation of the criticality of your data. You need to identify the crucial data that:

  • makes your operations run smoothly
  • affects your organization the most
  • requires the highest level of protection

Prioritize which data you have to back up with the greatest urgency. Thus, you can determine in which order they will be backed up and recovered.

  1. Assess Backup Frequency

One of the most significant advantages of using automated SaaS backup software is setting a frequency to back up your data. This is why you should assess how often you need your data backed up on its criticality. 

You can back up your most significant data daily or in real-time, while less critical data needs a less frequent process. This provides an effective strategy aligning with your business’s specific needs. 

  1. Choose a Suitable SaaS Backup Solution

As mentioned in our Compliance and Regulatory Consideration section, each business has tailored needs regarding backup solutions for SaaS. These needs depend on the industry or the country/region where they operate. 

While choosing the most suitable SaaS backup solution for your company, you should consider factors such as

  • data retention policies that you are obliged to
  • audit capabilities that your SaaS backup software provides you. 

Additionally, you should include key features such as:

  • Automation
  • Encryption
  • Easy restoration services

in your SaaS backup solution to guarantee your data security and integrity by aligning the related requirements. 

  1. Training Employees and Creating Awareness

The most essential factor to successfully implementing a solid SaaS backup strategy is that your employees know how to use the solution correctly. 

You should educate your employees and create awareness on carrying out the practices effectively and responsibly to optimize your SaaS backup strategy. 


In conclusion, it is necessary to emphasize the importance of a SaaS backup solution to

  • Keep your data secure and accurate,
  • Run your business operations smoothly,
  • Protect and enhance your financial power,
  • Build/maintain customer trust.

Instead of implementing SaaS backup software as a “plus,” you must realize that it is an “imperative” for a trustworthy and successful business in today’s digital world. 

It is directly associated with protecting your business’ critical assets, minimizing the risks of erupting unpredictably. 

Also, please remember that compensating for the data loss/corruption and fighting malicious attacks is more financially challenging than simply investing in backup solutions for SaaS.

Back to blog

Stop worrying about your backups.
Focus on building amazing things!

Free 7-day trial. No credit card required.

Have a question? Need help getting started?
Get in touch via chat or at [email protected]

Customer support with experts
Security & compliance
Service that you'll love using